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With the pervasiveness of the Internet, and rapidly increasing high-speed access, there has been yet another paradigm shift in how to promote a destination/ city/ project/ neighborhood/ event. Our mission is to provide visually stimulating media content via the Internet, enabling the audience to control what they want to see and hear, and when. “See where you want to be”: Destination marketing! |
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Residential development marketing. In San Diego, Miami and Las Vegas we utilize the high traffic levels on our WebCam network to promote residential developments and ensure a consistent level of sales leads to the target web site. In addition we provide unique marketing tools for the developer’s web site; together with media interviews with key staff. |
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Event promotion, “LetsPlayDowntown”. A city is comprised of many discrete events and attractions. We undertake media interviews with event organizers and participants and stream these over the Internet. Our audience can then see first hand what an event has to offer, and what participants have to frankly say. The results are sometimes unpredictable, but are always entertaining, and tend to generate significant interest in the venues. <view> |
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How we promote a city: For a city we establish a network of WebCams that are strategically located on top of key buildings that enable views of almost all developments and neighborhoods. Pre-set views from various nodes of our WebCam network are linked to a web enabled database describing residential development projects, and this portal is enhanced further through providing a series of media interviews with civic leaders, to enable rapid visualization of developments and attractions. <view> |
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Featured development project: We interview the key staff involved in a development project and provide them with the opportunity to explain their project and what their firm has to offer prospective homeowners. This in-depth media clip is then presented in conjunction with other property details in a comprehensive web page that is then promoted on both our portal as well as the developer's web site. <view> |
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Neighborhood promotion. Each city has a plethora of neighborhoods, each with their own attractions and lifestyle. It is important for those considering where to live to determine what drives the energy of each neighborhood. Our film crew undertakes interviews with people on the street; as well as conduct formal interviews with civic leaders to enable them to have a means to communicate how they envisage their particular neighborhood evolving. <Little Italy, Gaslamp> |
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Construction monitoring. Many development projects are managed from offices that are located far from the construction site. With our powerful WebCam technology we are able to provide zoom in views, multiple time-lapse recordings of various aspects of construction, as well as an efficient mechanism to communicate through e-mail of the views with message. <view> |